Social Media. Where will it lead us next?


Today’s world is ever-changing and endlessly advancing in both the technological and professional aspects. The improved use of mass media and social media has changed the standard interview, recruit and career paths as we know them. As a member of Generation Y, I am stereotyped to thrive for and be a fan of technological advancements. Personally, it’s a bit of a different story. I appreciate the amount of technology and what it allows us to do in today’s world. However, I do believe it has reached too far in certain places, making it unnecessary for basic human interaction for the upcoming generations. Saying this, I mean the children of today’s world no longer find it necessary to show enough respect, hold face-to-face conversations, make phone calls or make literal visits to locations. Instead, they treat all their peers, regardless of age the same, choose a text or multimedia message to contact anyone and accomplish tasks via internet technology instead of making an effort to reach out. The YouTube videos got my fired up about this rant, yet also opened my eyes to the bigger picture, my future.

As a mass media, public relations – marketing student, I see a bright future ahead of me. I realize I must make a continued effort to keep pace with the advancing mass and social media world that surrounds me. As the video mentioned, the U.S. Department of Labor estimates that today’s learners will have 10-14 jobs by the time they are 38 years of age. This is neat and gives an optimistic scope to look through. I like change and look forward to experiencing various professional experiences throughout my career.

The statistic in the social media clip definitely surprised me. Fifty percent of the world’s population is under age 30. To me this means it is my peers and I who hold the power to the social and professional future. The Facebook statistics are downright crazy. It is a neat social media site created for both personal and professional use. Some use it. Others abuse it. If people continually share EVERYTHING with outsiders, what will out “personal” lives be like in 20 years? Being introduced to GooglePlus is class was invigorating. It has a much more organized setup, logical settings and provides great professional advantages.

Technology and social media are taking over. Our great-grandparents didn’t know what a cell phone was. Our grandparents can’t wrap their minds around social media sites. Our parents choose face-to-face interaction. Generation Y views a text message acceptable in all conditions. This trend includes tons of technological advancements, yet has a negative connotation when it comes to societal norms. My peers and I hold the power to turn this around, combining technology with more positive uses. My mom always said: “Life is a crazy ride. Hold on tight.” Yet, I always remember her number one motto: “If you can dream it, you can achieve it”.


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